Commuication is a Virus

I started at looking at old transport adverts and postcards, that used to promote people to travel to around the country and mainly the sea side. 

I looked at these two books, which had a really good range of different types of limited colour advertising, propaganda and travel posters.

This research helped working out how to use a limited about of colour because we were only allowed to two colours plus stock.
For something to go viral it is important to have a strong look, so lack of colour is a benefit because it will be more stand outish.

Red is often used in advertising, especially with transport since it relates to the London buses for Britain.