Chapter One - Beginnings of Design over Art
Modernism -
How the movement came about and how it influenced constructivism
Constructivism -
Tsarist rule is over. Bourgeoisie society is gone, so should art for arts sake. Rodchenko, and death to art. Why are needs a purpose and function. Inspiration from the industrial and technological advances Russia had seen.
How design visually changed -
Typography -
New typography movement
Sans Serif, Universal Type - Talk about Germany and Swiss design
Photography/collage - new techniques then - still used now by Ronny Hunger
How the constructivist movement changed propaganda -
Before proper graphic design Posterists were the main designers
Typeface - block, Sans serif, strong language
Colour - Red for the revolution
There is a lot to look at within this chapter. 2 art movements, typefaces and propaganda.
Bauhaus are a major influencer in this chapter.
Constructivism is also important, there are a lot of designers that came from this movement that a source of interest.
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